Algorithm

Algorithm Secrets

Here are some secrets to social media algorithms:

• User engagement
• Algorithms consider user engagement like likes, comments, and shares to determine what content is relevant.
• Relevance
• Algorithms  use keywords and hashtags to improve content visibility and provide context.
• Consistency
• Posting consistently at the right time when your audience is active can help boost visibility.

• Recency
•  Newer posts are typically prioritized over older ones.

• User Interactions
•  Algorithms consider accounts followed, interactions, and click-through rates to determine content quality and relevance.

• Content Types
• Algorithms show content types that users engage with most frequently.

• Creator tiers 
• Instagram's algorithm categorizes accounts into different Creator tiers, or trust scores. Accounts in higher tiers get more reach.

• Training 
• Users can train their algorithm to show them a wider variety of content by engaging with different things.

• Posting Strategies
• Different social channels may require different posting strategies. For example, Instagram may require 3–7 posts per week, while Facebook may require 1–2 posts per day.